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Cross - Reference - Directories

Cross - Reference - Directories

Search for Your Ideal Customer with a Cross Reference Directory from Bressers

Cross reference directories allow you to target prospective customers based on more than one point of similarity to your current clients. Think for a minute about a sighting scope. When you try to locate an object with a sighting scope, your goal is to center that object in the scope's crosshairs.  A sighting scope is less effective if you only find an object along the horizontal line. When you align the object along both the horizontal and vertical lines, you have an easier time finding the object.

Cross reference directories are similar to sighting scope for finding prospective customers. With cross reference directories, you will be able to focus on those prospective customers who line up with your current customers in more than one way. You may, for example, search for prospects that live in the same area and have a similar income to your current customers. You may look for prospective customers who own their own home in an area who work in a certain field.

But regardless of what combination of traits you are looking for, when you find a prospective customer who exhibits both of them, you will have found someone who you should target with your sales and marketing materials. You will have found a lead for a prospective customer who you can be surer will have an interest in the products and services that your company offers.

This is why Bressers cross reference directories are used by a number of professionals to build prospect lists. Real estate agents use them to target renters with a certain income who may be interested in buying a starter home. Insurance agents use them to find people of a certain age in an area where they have favorable rates. Other professionals in other industries use the directories in similar ways.

That is because Bressers Information Services directories are built with cross referencing in mind. Their cross index directories are built based on telephone company records as well as census data, and will allow you to find the right leads for your business. But with Bressers cross reference directories; you will be able to do more than just identify your prospects.

In addition to identifying your prospective customers with Bressers cross reference directories; you will be able to export the data you need for marketing lists. You will be able to generate a telemarketing list of all the valid numbers within an exchange and check those numbers against the do not call registry to be sure that your telemarketing list is do not call compliant.

And yet, though there is a great deal that you can accomplish with Bressers cross index directories, they remain a great value. For much less than a penny per listing, you will be able to have access to a directory with hundreds of thousands of listings. And, in the online directories, the information is updated monthly.

With Bressers cross reference directories, you can be sure that you are targeting the right leads. Not only that, but you can be sure that you have found a way of gathering these leads that is extremely cost effective. Bressers directories are inexpensive, but they are an invaluable resource for growing your business.

When you want to be sure that you have the right leads to grow your business, you owe it to yourself to use a Bressers cross reference directory. Visit www.bressers.com to learn more about their directories and about other products and services that can benefit your business.

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